Recent Articles

Keyword Placement is a Key to Good SEO

Written by SMART SEO from http://www.webstreetsmart.com/index.html on September 1st, 2008 | 3 Comments

Don’t forget the SEO part when you are designing your website. The Websites can be very much useless, if it doesn’t get the desired visitors through search engines. Placing you keywords in the right place will help you get a better ranking for your website in SERP.

 

Following are the easy points you can follow to increase your web page strength for your keywords.

 

-         Use Google keyword Tool to analysis what keywords or terms your people would searching. Analyze the keywords for traffic.

-         Choose some prominent keywords (Recommended number of keywords =5)

-         Then Start Developing the content for your keywords (All the search engine loves texts)

-         Never copy the content for any other website.

-         Plug-in the keywords in Bold or header tag, naturally into your content

-         Place the most important keywords in the title tag

-         Please those keywords in the meta keyword tag.

-         If possible get the keyword in the domain. (Ex: if you are into a computer repair services in LA the you could choose Computer-Repair-LA.Us or .com)

-         Once this done.. There are some famous tool to check your, web page strength (I use SEOMOZ tools).

 

SEO doesn’t end their, Once you are confident. Start popularity of your website on internet using link building techniques.

 

If you want free live consultation: Contact us at http://www.webstreetsmart.com

 

Thanks

WebStreetSmart.Com Team

Adwords POOR Quality Score = Failed Google Adwords Campaign.

Written by SMART SEO from http://www.webstreetsmart.com/index.html on August 31st, 2008 | 2 Comments

Quality Score is a process that Google follows to control the advertisers to provide relevant information when they publish their ads in Google search Results and content network.

 

I am listing out some of the important measures you should take while planning your Adword campaigns. It could save lots of money in first place.

 

  • Setup and Adgroup with 15 – 20 Keywords. With proper targets.
  • Develop Ads which are relevant to your keywords.
  • Have at least 2 or more ads copies and check the performance.
  • Try the different Matching Options of Broad, Exact and Phrase on different ad copies.
  • Keywords should be closely matched between Landing pages and Adgroups.
  • Do a Split Test on Landing Pages.
  • Use the Meta Tags to show Google that your campaigns are genuine and relevant.
  • DO NOT CONFUSE GOOGLE WITH IRRELAVNT Keywords, Ads and Landing pages.

 

Basically, Google wants to make sure couple of things in adwords.. That its users should get relevant results for their searches and advertiser cannot take it easy with Adwords.

 

You don’t have worry about the Adwords Quality Score, if you have lot unused money that you want Burn it blindly.

 

Hope this information would useful to you all.

 

Thanks

<a href=”www.webstreetsmart.com”>Web Street Smart Team</a>

Microsoft Deals with Greenfield Online

Written by SMART SEO from http://www.webstreetsmart.com/index.html on August 31st, 2008 | 0 Comments

MS and Greenfield Online (a research and European shopping comparision player who owns the  CIAO for an whooping USD 480 million.

“Integrating Ciao’s capabilities into Live Search will provide a strong launchpad for our commercial search offer in Europe and enhance our e-commerce offering on MSN,” said John Mangelaars, consumer and online VP for Microsoft’s operations in Europe, the Middle East and Africa.

Ciao gets 26.5 million monthly uniques visits, according to comScore numbers cited by Microsoft. It aggregates merchant and product reviews and enable purchases in a manner similar to U.S. sites like eBay owned Shopping.com.

<a href=”http://technorati.com/claim/rdkmutats4” rel=”me”>Technorati Profile</a>

 

INTERNET MARKETING and GOOGLE ADWORDS

Written by SMART SEO from http://www.webstreetsmart.com/index.html on July 15th, 2008 | 0 Comments

Marketing plays an important role in defining your reach towards customers.  In Internet, reaching the targeted audience is tricky, but Google AdWords makes it easy and comfortable for you.  Google is the leader among search engines, and is the most favorite search engine for majority of the users from around the world.  The Google Network is the largest advertising network available online, reaching over 86% of Internet users worldwide.

 

Through Google AdWords, you can reach the targeted audience with ease, and Google AdWords is very effective.  Over a period of short time, you can see increasing number of hits to your website.  Google AdWords posts yours ads through Google Network, which means you have the widest coverage of customers.  Google AdWords is a very well designed and well thought-over tool keeping in mind various factors to provide effective Internet marketing.

 

There are lot of freedom and choices available from Google AdWords such as the following,

  1. Choosing the exact type of content placements where you would like your ad to appear.
  2. Choose keywords for which your ad will appear and specify the maximum amount you are willing to pay for each click.
  3. You pay only when someone clicks on your ad.
  4. AdWords Discounter – it automatically reduces the actual cost-per-click you pay to the lowest cost needed to maintain your ad’s position.
  5. There is no minimum monthly charge with AdWords, but only a nominal activation fee.
  6. Freedom to choose from a variety of ad formats including text, image, and video ads.
  7. Tracking system – you can easily track the performance of your ad using the reports in your online account control center.

 

AdWords is designed in such a way that the ads appear in the best possible locations to better target your customers.

 

To conclude, Google AdWords is a very effective means of marketing in the web, which yields very good results such as widest coverage, less pay, effective reach, and above all transparency of performance of your ad.

 

Thanks

WebStreetSmart.Com Team